Texas Attorney General Ken Paxton launched an industry-wide investigation into companies marketing products labeled as "made with avocado oil" after findings that these products may contain undisclosed seed oils. A 2026 UC Davis study testing various products labeled as containing only avocado oil found that 93% of chip samples, 71% of mayonnaise samples, and 100% of dressing samples tested contained seed oils despite failing to disclose them in ingredient lists or on packaging, according to the attorney general's office.
Consumers increasingly seek avocado oil products as healthier alternatives to seed oils. Companies often market items such as chips, condiments, and dressings as being "made with avocado oil," leading consumers to pay a premium for what they believe are the advertised ingredients.
"Consumers should not have to worry if they are being deceived by labels when trying to choose healthier options at the grocery store," Paxton said. "My office will hold accountable any company that violates the law and misleads Texans about what is actually in their food."
The attorney general's office has issued Civil Investigative Demands to Primal Kitchen, Siete Foods, and Chosen Foods, with more to follow. The investigation will determine whether these and additional companies have violated the Texas Deceptive Trade Practices Act.